Grant recipient Natalie Charney created an initiative to work with the Armenian Student Association (ASA) and UCLA Greek System to further develop and strengthen the large-scale, campus-wide Israel advocacy training campaign. This initiative includes three formal Israel advocacy-training sessions, two events for up-and-coming leaders with ICC staff, a lecture by Jon Medved, and a cultural dinner and a leadership dinner. Through dozens of co-sponsorships made possible by relationship building, Bruins for Israel has been able to grow the pro-Israel community exponentially in Los Angeles. The initiative is ideal for their campus and student populations since there is a strong focus on political initiatives and resolving conflicts at UCLA.